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Explore J. Walker's latest insights on Digital Marketing and more.
Advertising and Copywriting

What Great Writing Does For Marketing and Advertising

Copywriting is still a critical foundation of a strong marketing plan, because good writing is good thinking.
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Advertising and Copywriting
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Creativity
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Digital Ads
Marketing Strategy
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Analytics

Improve Marketing Analytics: Three Easy Fixes

Improve analytics by fixing inputs, better metrics, and using benchmarks. Learn how in our guide.
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Analytics

Six Tips for Getting Marketing Insights from Google Analytics

Free Insights for Businesses, 6 Pro Tips to Go Beyond Traffic & Drive Results. Get Clarity with Data Studio.
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Marketing Strategy

Fractional CMO Services- How to See Impact within 90 Days

Fast-track marketing success with focus, clarity, and quick wins. Learn from a pro. Click to read more!
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Analytics

A Marketers Guide to Google Data Studio (Now called Looker Studio)

Discover how Google Looker Studio simplifies analytics across platforms, and how to streamline your reporting.
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Digital Ads

Google Ads Campaign Optimization: Guide for Maximum Performance

What is the optimal approach for achieving the best results with Google Ads: utilizing AI or manual methods?
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Digital Ads

Who’s Paying Google Ads $254 for One Website Visit?

Discover why some keywords cost hundreds and the strategy behind it. Find lucrative niches & beat Google Ads.
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